Quản trị là gì? Phân biệt vai trò, chức năng quản trị và quản lý

What is administration? Distinguishing between the roles and functions of administration and management

Management plays an essential role, is the "backbone" of the organization, helps all activities run smoothly and effectively. However, to understand management correctly, we need to clarify its concept, functions, roles and importance. Let's learn all about management with the article below!

What is governance?

Management is the process of planning, organizing, directing and controlling the resources of an organization to achieve its goals. Management is not just about implementing procedures or following rules, but it is the art and science of making decisions, getting things done and achieving goals through the effective use of resources.

Leading experts such as Peter Drucker , Henry Fayol , and Max Weber developed the concept of modern management:

  • Peter Drucker , who is considered the "father of modern management," emphasized that management is about getting other people to work effectively, helping an organization achieve its goals.
  • Henry Fayol defined management through the functions: planning, organizing, commanding, coordinating and controlling.
  • Max Weber introduced the concept of "staff management," which focused on management based on formal rules and procedures.
What is governance?

The nature of management

Management is finding the right way to help people in an organization perform their work with maximum efficiency at the lowest cost. The essential elements of management include:

  1. Administrative subject : This is the person or group of people who carry out administrative activities, with the right to make decisions and persuade the subjects being administered.
  2. Subjects of administration : Organizational activities, including production, business, service, administration, etc.
  3. Objective : Objective helps the management subject determine the direction of impact on the objects.
  4. Resources : Management resources include human, financial, material, and information, which are tools to carry out the management process.
The nature of management

The role of management

Management is the foundation for long-term development of an organization, with 5 main roles:

1. Representative role

Management is the representative of the organization, the voice of the whole system. People doing management work need to demonstrate the true values ​​and vision of the business to build prestige and trust.

2. Leadership role

Leadership is not only about management but also about inspiring and providing vision to the team. The administrator must coordinate and control the operations of the departments, ensuring continuity and synchronization.

3. Communication and connection role

Administration plays a role in connecting and communicating information between individuals and departments within the organization, and is also a bridge between the organization and the outside world.

4. Decision making role

Decision making is an important part of management, requiring insight and persuasiveness to maintain continuity and consistency in organizational operations.

5. Problem solving role

Management is not only responsible for making plans but also for solving problems as they arise, from small incidents to major crises.

The role of management

4 Functions of Management

Management functions include the most common activities that any manager performs. Functions include:

1. Planning

Planning is the first function, which helps to define goals, develop strategies and actions to achieve goals. The steps in planning include:

  • Assess current situation and resources.
  • Propose the activities needed to achieve the goal.
  • Scheduling and risk management.

2. Organization

Organizing is the process of allocating resources appropriately. Managers need to create an organizational chart, set tasks and KPIs for each department and job.

3. Leadership and management

Leadership is delegating, directing, listening, and resolving conflicts within an organization. This function helps administrators create a positive work environment, encourage and enhance employee performance.

4. Measure, evaluate and adjust

This function is to identify problems, monitor and evaluate progress, and take timely action to prevent losses. Evaluation is the final step but also the beginning of a new cycle.

4 Functions of Management

Distinguish between administration and management

Although administration and management are often used interchangeably, they have distinct differences:

Criteria

Management

Administration

Concept

Planning and decision making

Operation and implementation

Competence

Senior

Middle and lower level

Role

Decision

Operation

Object

Focus on human management

Aim for work management

Apply

Government offices, military, etc.

Business organizations

Distinguish between administration and management

Examples of Administration and Management

  • In an automobile manufacturing company :

    • Management determines product development strategy and resource allocation.
    • Manage production line operations, human resources and daily finances.
  • In a school :

    • Administrators develop educational strategies and decide how to allocate resources.
    • Manage day-to-day operations such as managing schedules, teachers, and finances.
Examples of Administration and Management

Management in the digital age

In the digital age, management has expanded from managing human resources, finance, and production to managing digital resources and customer data. Modern managers need to equip themselves with knowledge of digital transformation, AI applications, and digital technology to optimize organizational operations.

In short, management is an indispensable element in every organization. It is the art of coordinating and using resources in the most optimal way. Whether it is an individual or a business, understanding and applying the principles of management will help achieve goals more quickly and effectively, while creating a solid foundation for the long-term development of the organization.

Management in the digital age

Brand Manager – Specializing in Providing Comprehensive Marketing Services for Brands

In the field of brand management , Brand Manager plays an important role in maintaining and developing brand image in the market. With the ability to manage, analyze, and plan strategies, Brand Manager will optimize the approach and connection between the brand and customers. Not only stopping at managing brand image , Brand Manager also takes on deeper responsibilities, from researching customer behavior, building comprehensive marketing strategies , to ensuring the effectiveness of campaigns.

With comprehensive marketing services , Brand Manager provides not only short-term solutions but also long-term goals for the brand, creating a solid foundation and sustainable competitiveness in the market.

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